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	<title>Amase Marketing</title>
	<link>http://www.amasemarketing.com</link>
	<description>An in depth look at various marketing techniques.</description>
	<lastBuildDate>Wed, 16 Apr 2008 16:37:35 +0000</lastBuildDate>
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	<item>
		<title>Building Strong Industry Awareness with Business Gifts</title>
		<description>Business to business gifts are excellent at maintaining a positive impression with your clients.  They can build brand awareness within the professional community as well as amongst the general public. The next time you launch a new product or service, try introducing it with imprinted promo products. 

Giving customized ...</description>
		<link>http://www.amasemarketing.com/archives/8</link>
			</item>
	<item>
		<title>Making A Presentation</title>
		<description>When it comes to good movies, how many of us can actually remember them based on their twists? When was the last time you actually saw a film and had it stuck to the back of your mind for days, weeks and even years, up till this moment? I am ...</description>
		<link>http://www.amasemarketing.com/archives/6</link>
			</item>
	<item>
		<title>Making Or Breaking A Product</title>
		<description>Last month, I was given a free book of coupons to spend at my niece’s school charity carnival. She, along with her classmates, was selling ice cream cones for $5 each. All proceeds went to the local orphanage so that they could afford new computers for their school going kids. ...</description>
		<link>http://www.amasemarketing.com/archives/5</link>
			</item>
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		<title>Talking To Customers</title>
		<description>My elder sister, who was married with 2 beautiful kids, recently related to me an amusing story that got me chuckling for days after that. She told me how her teenaged son had asked her for more allowance because he needed the extra cash for a ticket to the upcoming ...</description>
		<link>http://www.amasemarketing.com/archives/4</link>
			</item>
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		<title>Understanding Your Customers</title>
		<description>Sometime last week, I was on my way out to run important errands when I was inundated with calls from a pesky insurance agent who was trying to sell me the latest package with excellent Personal Accident coverage. I explained to him nicely that I was unable to continue the ...</description>
		<link>http://www.amasemarketing.com/archives/7</link>
			</item>
	<item>
		<title>Market Research</title>
		<description>Tired of a 9-to-5 job that gets you nowhere? Want to start a small business and gain more financial freedom? Before you send out that resignation letter, here are some tips to guide you in making the right decisions in starting your own small business.

First, thorough research is needed. Take ...</description>
		<link>http://www.amasemarketing.com/archives/3</link>
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